The future of shrink sleeve technology | 1st - 2nd April 2019 | Amsterdam, The Netherlands

The Sleeve Label Awards 2019 are open for entries until February 28, 2019.

There is no cost (apart from postage) associated with entering the Awards, and you may enter as many sleeves, for as many categories as you wish. 

All entries must be accompanied by 10 examples of the printed sleeve and 3 finished product containers, fully sleeved, submitted via courier to:

Nicole Edgar
AWA Alexander Watson Associates
Koningin Wilhelminaplein 13

1062 HH, Amsterdam,
North Holland

+31 (0)20 676 2069

AWA cannot be held responsible for lost or damaged entries.

The awards are open to all participants in the sleeve label value chain, including designers, film producers, printers/converters, end users/brand owners, etc.

All entries will automatically be entered for “Best Sleeve Label Award 2019”
All entries must be commercial products. Entrants are reminded to share background information on the product. 

Awards will be presented to winners during the AWA International Sleeve Label Conference on April 1-2. 2019. 

Please note, all products will be disposed of after the awards. If you would like your product returned, please notify us via email. Returns will be arranged at your own cost. 


Winners will receive

  • Industry recognition through International media coverage
  • Framed certificate and trophy
  • Featured display at the AWA International Sleeve Label Conference 2019 and at Empack 2019
  • Complimentary registration for prize winning participants at the International Sleeve Label Conference 2020

Judging Panel

Entries will be judged by an international panel of experts to be announced.

Judging Criteria

Judges will be giving special consideration to the following features for each submission:

Printing & Artwork Execution

What features in the printing process make this a remarkable example worth recognition? Judges will consider e.g. : registration, are there any defects,
number of colors, graphic alignment at the seam, other notable attributes.

Shrink Execution onto Container

How has the artwork been aligned,
especially if this is not a round
container? Are there any wrinkles? Is
there any pull-up?

Converting & Seaming

Provide additional remarks on slitting, seam lip, underlap, layflat.

Innovative Features

For example, foil, matte finish, tactile or other special effects? Please note that in the case that there is only one submission in any given category, the entry will be judged on its own merits.

First Impression / Shelf Appeal

What features of this sleeve label make it stand out on the shelf among its competition?

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